Wayseering Research
Tracking how AI platforms discover and recommend travel businesses around the world.
Wayseering is a measurement programme.
It puts the same questions to AI platforms at least once a week and records what comes back.
25,397 questions so far, each put to all three.
The sweep runs every morning and asks the markets whose morning it is.
A day counts only when every engine answered, and a market carries a score only after 3 comparable days.
Field notes
- For three of the four questions we ask about Thailand’s dive market, AI names no business at all.September 20, 2026
- We applied our own rule more strictly. The number went up.September 17, 2026
- Quoting someone beats claiming it yourselfSeptember 6, 2026
- Keyword stuffing does nothing to AI search. Here is the measurement.September 6, 2026
The series
Every market in the index is measured at least once a week, and its days are only comparable when every engine answered.
- Seychelles32 businesses · 64 comparable days · since 2026-08-21
- Argentina23 businesses · 41 comparable days · since 2026-09-16
- Mauritius10 businesses · 39 comparable days · since 2026-09-18
- Bali20 businesses · 37 comparable days · since 2026-09-18
- Thailand11 businesses · 50 comparable days · since 2026-09-04
- Mexico9 businesses · 38 comparable days · since 2026-09-18
Markets under an embargo do not appear here or anywhere else on the site until it lifts.
Some measurement is committed to a partner before it is published, and a page that quietly listed it would be publishing it.
How it is measured
Four decisions determine what actually gets measured.
Each was made after the previous version produced a wrong result on live data.
Read the methodology