Wayseering Research
Tracking how AI platforms discover and recommend travel businesses around the world.
Wayseering is a measurement programme. It puts the questions travellers ask to AI platforms and records what comes back — 2,362 measurements so far. The sweep runs once a day; a day counts only when every engine answered, and a market carries a score only after 3 comparable days.
Field notes
The series
Every market in the index is measured daily, and the days are only comparable when every engine answered.
Markets under an embargo do not appear here or anywhere else on the site until it lifts. Some measurement is committed to a partner before it is published, and a page that quietly listed it would be publishing it.
How it is measured
Four decisions determine what actually gets measured, and each was made after the previous version produced a wrong result on live data.
Read the methodology